Laundry Studio
I interned at Laundry Studio during the Spring term of my Senior year. Here, I created patterns to be sold to apparel brands and lifestyle brands. I experimented with a variety of mediums, ranging from cyanotyping to the parts of Illustrator I’d never explored. Working with patterns gave me the opportunity to explore concepts as far as I can stretch them. I liked that there are few restrictions when it comes to patterns. My favorite thing about working here was watching my ideas snowball from something literal into abstract outcomes.
Roles
Illustration
Print design
Pattern design
Photo Manipulation
Illustration
Print design
Pattern design
Photo Manipulation
Case Study
The Problem
I was tasked with creating a pattern for Run In Rabbit, a running apparel brand. This pattern would be used across various clothing items for their Summer 2024 collection.
The Process
I first started by doing market research, analyzing color, shape, and texture trends among competitors and the brand itself. I noted that Run In Rabbit typically use abstract shapes in their designs. I wrote down all my observations, then began sketching.
Inspired by duo-tones, I drew a jogging silhouette, following a different set of rules, until I filled the page.
Inspired by duo-tones, I drew a jogging silhouette, following a different set of rules, until I filled the page.